Veritas Training Consultants Inc.
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Media Relations in a Crisis


Course Description:

In this course, we will cover how the media can become an ally instead of an adversary in preserving a company’s reputation during a crisis. Communications represented by the media can directly affect the impression made on the employees, shareholders and the public about how your organization handles matters. This course will focus on preparing company spokespersons. It will highlight the importance of a unified message delivered by trained personnel. The course will emphasize the value of preparation, consistency and practice. It will outline strategies that will help spokespersons navigate media interviews and become credible representatives of the company. Trained spokespersons with the skills to perform under pressure and deliver the company message will help maintain your reputation during a crisis.


A personalized certificate awarded upon successful completion of course and final test.